Which Country Has the Largest Number of Broadband Lines
China and USA were tied at 78 million broadband lines in the end of August. However, the rate of growth in USA has been slower than China. The number of new broadband lines was just 1.1 million in the second quarter of 2008 in USA. Compare this with 5 million new broadband lines in China.
China hence now leads in the number of broadband lines worldwide.
Is Mobile Advertising Effective?
Mobile advertising offers an excellent recall, according to a recent survey by Nielsen. Here are a few numbers from the respondents:
23% (58 million US mobile subscribers) recalled seeing an ad on the mobile in the previous one month
46% of subscribers in the age group 13-17 years recalled seeing an ad on the mobile; compared to 29% in the other age groups
42% of Asian Americans and 40% of African Americans recalled seeing mobile ads in the previous one month
26% of respondents who recalled seeing a mobile ad accepted to have responded to the ad at least once.
32% of users were open to mobile advertising if it helped to reduce the bill
14% of users were open to mobile ads if pertained to their interests.
SMS Revenue Growth in Europe
SMS has been the main revenue generator in Western Europe. However, the revenues are projected to fall in the coming years:
SMS revenues in 2007: €16.42 billion
Estimated revenues in 2011: €14.59 billion
MMS revenues in 2007: €7.40 billion
Estimated revenues in 2011: €24.28 billion
Growth of Mobile Location Based Service Users Worldwide
LBS (Location Based Service) are those services that use the knowledge of the users’ location to serve him appropriate information like weather, nearby pharmacy store, etc.
Mobile LBS users are increasing thanks to the increasing number of smart phone users worldwide. As a result here is the projection of the number of Mobile location based services users for the coming years:
2008: 61.3 million
2009: 134 million
2010: 215.3 million
2011: 329 million
2012: 486 million
How Many Searches Are Made Every Month
Here are a few interesting statistics on the search engine market for June 2008:
Worldwide number of searches : 74,217 million
Worldwide number of searchers : 802,267 million
Number of searches per searcher : 92.5
Top Countries Accessing Mobile Web
The list of top countries accessing mobile web via Bango are:
UK : 19.35%
US : 18.88%
India : 10.82%
South Africa : 8.82%’
Indonesia : 4.08%
Popularity of Youtube Videos in USA
Americans watched 558 million hours of Online videos in a single month of July 2008. Among the different online video sharing websites, Youtube was the most popular. Youtube attracted 5 billion US video views in July.
Another interesting fact is that 142 million Americans watched over 80 videos per viewer in July!
Do You Buy From Spam?
From a personal viewpoint, most of us might not agree to having bought from Spam, but the results differ from market researches. A recent study shows 30 percent of the respondents to having accepted to have purchased from Spam.
Another important fact of the study is that less than one in one million spams actually lead to sale!
How Many URLs Are Indexed on Google
Google has announced a major landmark. The search engine has now crawled 1 trillion unique URLs. Here is how Google grew in terms of number of indexed URLs
1998 : 26,000,000 (26 million web pages)
2000 : 1,000,000,000 (1 Billion web pages)
2008 : 1,000,000,000,000 (1 Trillion web pages)
American Bloggers Demographics
Race/Ethnicity of bloggers in USA (in percentage)
White - 69.7%
Hispanic - 20%
African American - 12.2%
Asian - 3.7%

10 Oct 08 |